710 Day: Celebrating Oil Day in Sonoma County – And What Is “Oil,” Anyway?
Move over 420 — July 10th (aka 710 Day) is Oil Day, the high holiday for cannabis concentrate lovers. But what exactly is cannabis “oil,” and how did 710 become a day of celebration? Let’s break it down and show you how we celebrated in Santa Rosa — with dabs, deals, and all things extract.
What Is Cannabis Oil?
Cannabis “oil” is a general term for concentrated cannabis extracts. These potent products contain high levels of THC, terpenes, and other cannabinoids, and are typically used for vaping, dabbing, or as ingredients in edibles and tinctures.
Common types of cannabis oil include:
- Distillate – Pure THC oil with little flavor, commonly used in vape carts and edibles
- Live Resin – Made from fresh-frozen flower, this extract preserves intense aroma and flavor
- Rosin – A solventless concentrate created with just heat and pressure
- Shatter, Wax & Budder – Textured extracts used for dabbing
- Full-Spectrum Oil (FSO) – A highly potent oil often used for medical applications
Whether you’re a seasoned dabber or just dabble in concentrates, there’s a cannabis oil product for every experience level.
Why Is It Called 710?
It’s simple — flip “710” upside down and it spells “OIL.” The date, July 10th, has become a celebration of cannabis concentrates, much like how April 20th (4/20) is the traditional day for all things cannabis flower.
710 is now a national celebration in cannabis culture, especially at dispensaries like Flora Terra in Santa Rosa, where we shine a spotlight on dabs, vapes, carts, and oil-based goodies.
Our Favorite Oil Products at Flora Terra
Looking to explore the world of cannabis oil beyond 710? Check out some of our go-to options available year-round at our Santa Rosa dispensary:
- Jetty Extracts Alien OG 1g Cartridge – Smooth hybrid with full-spectrum flavor
- STIIIZY All-In-One Disposables – Easy, portable, and perfect for on-the-go vibes
- Raw Garden Live Resin – Terp-rich and ready for your rig
- Flora Terra House Shatter – High potency without the high price
- Himalaya Live Rosin Carts – Solventless, flavorful, and super smooth
Oil Tips for Beginners
Thinking about trying dabs or oil-based cannabis for the first time? Here are a few quick tips:
Start Low & Go Slow – Concentrates can contain 70–90% THC. Begin with a very small dab or a light pull on a vape.
Choose the Right Tool – Use a dab rig, e-rig, or vape battery designed for oil.
Ask Us Anything – Our knowledgeable team at Flora Terra can help guide you to the perfect oil for your needs.
Visit Flora Terra – Your Santa Rosa Dispensary for Cannabis Oil, Dabs, and More
Whether you’re looking to celebrate next year’s 710 in style or just curious about adding cannabis oil to your rotation, Flora Terra in Santa Rosa has you covered. From high-end live rosin to everyday vape carts, our dispensary stocks only the best in concentrates and cannabis flower.
Stop by or order online — and elevate your cannabis experience the oil way.
High potency. High flavor. High holiday. Happy 710 from Flora Terra. 
